Archive for the ‘Print and Branding’ Category

New Branding Work – Website and Print Media

Glassware company receives modern slick look for new product line.

Recently we completed a new project for Genus Glassware a custom glassware company headquartered in Scottsdale Arizona. The Glassware company creates cutting edge sophisticated beverage glassware for high end establishments.

What we did
‘G’ wanted a look that was sharp, clean, modern and bold. We designed the look and feel of the website, promotional materials, logo and business cards.  Since this company is unlike other glassware companies by offering one of a kind double walled glasses with ultra modern design, they wanted to to step outside the norm of ‘light and white’ for glassware. We ventured into the darker colors with high contrast. The logo was to be simple and iconic with a bold G that made a statement and that over time will evolve the brand into a recognizable mark.

The branding package included:
- Ecommerce website design
- Logo design
- Signage
- Sell sheet
- Double sided business cards

New Design Work – Spring Promotions

Posted by Chris in Branding, Email Marketing, Print and Branding | Comments Off


Spring is a great time to freshen up your brand through multimedia promotions.

Currently we are in the process of doing just that for the Arizona Design Center out in Scottsdale. Twice a year they have an Interior Designer event for the trade and showcase new and exciting interior styles and conduct workshops with top designers to help interior design businesses market their services more effectively.

How we Helped
We came up with a marketing strategy that was a bit on the lighter side with some retro elements to help make the comparison between the old and new. Since marketing continues to evolve into the social media realm, it’s important that designers evolve with online trends.

The multimedia campaign includes the design, production and concepts for the following:

  • -email marketing
  • -print brochures
  • -landing page
  • -posters

What’s really great about the multimedia approach is how we are able to track the results of each piece through analytics. Email marketing and landing page marketing is one of the most effective. Overall we have about a 19-25% open rate on everything we send.

Interested in more information on how your company can have a creative marketing campaign and get results? Contact us.

When It Comes to Web Design and Marketing,
Do You Have Too Many Irons in The Fire?

Do you use several different companies for your business needs? Maybe you use one company for web design, one for marketing and PR and another for printed media and materials like brochures, business cards, etc. Besides spending far more than you have to, it’s easy for your message and brand to get lost in the confusion when you have too many irons in the fire.  Or, perhaps it would be better stated to say that too many people have irons in YOUR fire.
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Client Spotlight: Genus Imports

jbm-blog

Rosepapa Creative designed all of the branding for the identity and website for Genus Imports who is an distributor for Jamaica Blue Mountain Coffee, said to be the coffee of choice for coffee Connoisseurs. Get the full details here in Press release.

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Inspired Design Starts Here…

Inspired Design

The Get Inspired campaign that was designed by Rosepapa Creative and that will continue to be promoted throughout the year for the Arizona Design Center in Scottsdale, Arizona.

More Details on the Press Release

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Recipe for Success?

cardboardpizza14

I’ve been watching the demise of  a local ‘new’ pizza restaurant in our neighborhood for the last several months. It seemed to have a lot going for it. First, it was convenient. We could walk to it in the evenings and it had a bistro style, easy relaxed atmosphere.

Second, from a marketing perspective they really rocked! Great branding, a really cool website with an old world feeling. Not only did it appear in all their ads and menus but also in the decor of their restaurant. Really nice and great lighting too.

Seemed like a recipe for success.

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