A great website is what the internet is all about, and it’s your bread and butter if you have a website that showcases your business. However, there are some aspects of web design that can leave your visitor cold, so to speak. If your website is to be successful and draw the attention of your target audience, there are some things that should be avoided at all costs.
Nov
30
2011
Web Design and The Top 5 No-No’s For a User Friendly Website
Posted by Chris in Web Design | Comments Off
Nov
25
2011
How to Build a Killer Small Business Website
Posted by Chris in Branding, Business of Web and Graphic Design | Comments Off“For many businesses, a Web site is the first way that your clientele will look at you…”
Forbes reviews 16 Solid Small-Biz Web Site Design Tips. These are definitely worth checking out.
Here’s the short summary:
1. Choose an Obvious Domain Name
2. Highlight your Brand: Modern branding involves coming up with a name and logo that can be effectively rendered on the Web. Simplicity is critical: You should be able to reproduce your logo on an appropriate scale in any format.
3. Spell out your products and services: Be clear and direct about what you are selling and why people need it.
4. Choose smart keywords: The key to SEO: selecting 50 to 100 key words most relevant to your products.
It’s all in the details!
It really is all about the details when it comes to effective SEO on your website. It all starts with a solid and correct foundation on your website. Just like a house, your website needs to be built properly from the ground up with SEO in mind. There are a variety of elements that play into effectiveness and one of the first is your domain name.
Nov
10
2011
Is Your Website An Experience – or Just a Website?
Posted by ChrisTags: creative web design, dynamic designin Web Design | Comments Off
Does your website blow your visitors away when they arrive, or does it just sit there, looking pretty much like every other website – nothing special, really? Creative website design can be the difference between an online presence that demands attention and attracts notice, and one that is, well, just a wallflower, so to speak.
Logo design may appear simple, after all it’s just some graphics and fonts right?
Well, not exactly. It’s so much more. Color, balance, harmony, white space, negative space, proportions, design elements and an non-verbal that accurately sums up a businesses purpose and vision in one recognizable mark.
The typical design of a logo goes through several steps and processes.
For instance, one of my recent logo designs started with a series of hand drawn sketches. When working this way I will often turn my paper at several angles and work upside down to get the balance and spacing just right. I’ll do this for 12 different concepts at least. Sometimes it flows and all of them are great. Sometimes they all fall short of my expectations. I walk away, put it on hold and come back to the drawing board again later.
Check out the visuals as you read on.
Oct
30
2011
Why Creative Web Design is Essential to Online Success
Posted by ChrisTags: creative web design, marketing power, online success, website tipsin Business of Web and Graphic Design, Small Business Marketing, Web Design | Comments Off
Every day, the internet is becoming more and more competitive in regards to being seen and getting noticed. It is certainly no secret that there are billions of websites online, and perhaps hundreds of thousands or more in direct competition with you within your industry. The truth is, part of your success may hinge on the creativity of your web design. Why?
Oct
05
2011
Small Businesses Compete With The Big Boys By Taking an All-in-One Approach to Creative Marketing
Posted by Chris in Branding | No CommentsPerhaps you own a small business, maybe even a mom and pop company that is struggling to compete with the “big boys”. You want a great website, the most effective marketing, to build a memorable brand that won’t soon be forgotten by your target market – but you feel you cannot afford it. Is there a solution for those small businesses who want to compete with the big players in the field? Absolutely!
Sep
19
2011
Enjoy The Benefits of Unparalleled Marketing and Web Development –
Without The Exorbitant Price
Posted by Chris in Business of Web and Graphic Design, Small Business Marketing, Web Design | No Comments
Getting a business up and running on the web today is no easy feat – nor is it cheap. If you have a small business and have been comparing prices for web design and development, marketing, print media, graphic design and other aspects necessary to your success, you’re no doubt gasping for air at how much money it takes just to get your business off the ground. It doesn’t have to be this way, and you really don’t have to spend your life savings to get a good start.
Continue reading to find out why.
Sep
11
2011
Is It Time to Regain Control of Your Small Business?
Posted by Chris in Small Business Marketing | No CommentsThe summer months have come and (almost) gone, and it may be time to take more control of your business. Summer months are typically busier than other times of the year with vacations, activities with the kids while they are out of school, etc. and you may find that you haven’t been focusing on your small business.
It’s time to move forward again; the economy certainly isn’t getting any better, and more and more individuals are having to rely on their own skills and talents to create an income.
Aug
28
2011
What Inspires You?
Posted by ChrisTags: graphite drawing, illustraion, landscape drawingin Art and Illustrations | No Comments
Working in the visual design field it’s important for me to stay inspired and have new ideas. I get my inspiration in art and nature. When I’m stuck and can’t find the inspiration for a new project, I’ll sometimes grab the pencils, head outside and let my imagination wander. Drawing and painting is a great way to express what’s on ones mind and also an effective way to conceptualize on a new website design.
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