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Canned Meat: SPAM – The Creative Evolution

Canned Meat: SPAM – The Creative Evolution

by chris@rosepapacreative.com | Jun 25, 2020 | Branding, Branding Strategies, Business, Website Design Trends

SPAM – Clever Branding Transforms Canned Meat For 83 years canned chopped pork shoulder meat with ham has stood the test of time. More than eight billion cans of SPAM have been sold since the Hormel Corporation introduced the canned meat product in 1937. Brand...
Trend Proofing Your Brand – How to Ensure Your Brand Remains Strong for Years to Come

Trend Proofing Your Brand – How to Ensure Your Brand Remains Strong for Years to Come

by chris@rosepapacreative.com | Jun 8, 2020 | Branding Strategies, Business, Small Business Marketing

Creating a brand that is trend proof is important today, considering how fast things change both online and off. Take for example Weight Watchers recent rebranding campaign. Though they have been successful for over 56 years they needed to evolve and change their...

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