You have 7 Seconds – Does your website answer these three crucial questions?
Your website presence has seconds to make a first impression and establish a positive connection. How does your website measure up? How well do you understand your target market? Take a couple seconds and identify the following. 1. Within the first 7 seconds, can your...
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Your Mountain Is Waiting – So Get On Your Way!
This spring marked my 10th year working as Creative Director at Rosepapa Creative. Each year I like to take a few minutes, walk down memory lane and look back over the past year or in this case the last several years. The digital media field is a challenging one. It’s...
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Loyal To The End
Lately I’ve been giving a lot of thought to brand loyalty. Now I’m always thinking about this in a strategic way for our clients, however, I’ve been looking at it this on a personal and emotional level. When we think of our favorite places, products and services we...
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Is Your Brand Slipping from the Spotlight? 6 Sizzling Tips to Get Your Brand Back on Board
If your brand is slipping from the spotlight, you need help getting back front and center. In today's competitive business arena, it's essential that you adapt to what is new and stay on top of your game. Here are 6 tips that will help you get your brand back where it...
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Beat the ‘Brain Freeze’ and Boost Creativity
Being creative is a trait shared by people in many career fields; web and graphic designers, writers, photographers, artists and others that need creativity to fuel their work. Regardless of how creative you are, there are times when it seems we all “hit a wall.” What...
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WordPress Updates – Should you just ignore them?
WordPress is the standard for marketing database driven websites. Fortune 500 companies such as CNN, Forbes, Sony, GM and thousands more utilize the power of this flexible CMS system. WordPress (like any relevant software) is constantly evolving. The WordPress core is...
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Our 2018 Social Media Guide to Images
Don’t underestimate the importance of visual content in 2018! Creating consistent and accurate images can be a challenge for many business. The starting place is to understand the specific sizes that each platform needs. Unfortunately they are all different! Why even...
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Become a Better Visual Thinker – Here’s How
Have you heard an interesting speaker lately? One that captures your attention, engages your senses and has you hanging on every word? Chances are if you have, that person was able to paint a visual picture for you; one that described experiences in details or helped...
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Project Highlight – Gilbert Historical Museum Interpretive Signage
Background: Originally opened as Gilbert Elementary School in 1913, The Gilbert Historical Museum, now rebranded to HD SOUTH, is the oldest building still standing in Gilbert. The vision of HD South is to preserve and showcase the history of Gilbert and to begin the...
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