How to Create Compelling Content

Do you ever feel like you’re back in grade school, or goodness forbid- high school? You can picture the situation. Your web designer (like your teacher) has sent you a request for content, and you know it’s important. However you just don't know where to start! You...

Improve Your Small Business Website Trust Factor

7 key features to help your small business website communicate trust. The internet has it's share of of fraudulent, fake and scam based websites. Savvy web consumers don't really "trust" the websites they visit unless they contain key features that validate...

Discover Where to Find Free Images and Videos for Your Website

Visual Storytelling Depending on your business, branding and the topic of your article there are many ways you can use imagery to tell a story, evoke feelings and create response. Studies show that visual data far outweighs content. Don't get me wrong though, content...

Politics and your Brand – 3 Tips Before you Dive In!

Should your small business brand make a political stand on social media? Before your dive into politics on your business social media platforms, consider the following - impulsive posting on social media regarding political topics can evoke in-the-moment responses...

Graphic Design for Beginners – Learn Graphic Design Easier

Utilizing graphic design skills to create your own promotional design collateral, business cards, online branding and graphics can be of great benefit to you. If you are skilled in design, you are ahead of the game with developing graphic design skills. Looking back...

Add HTTPS to Your Website Now – Here’s Why

Have you been putting off managing the security details for your small business website with HTTPS? Now is the time to pay attention to website housekeeping! HTTPS is the standard for professional websites. The importance has been in the spotlight for a number of...

Work Passion and Relentless Focus

Many entrepreneurs and small business owners took the leap of self-employment for freedom and passion for their work. However, being your own boss is not always fun. The buck starts with you and ends with you. Work passion and relentless focus is not always a good...

How to Keep your Website Safe and Secure

Roughly 30 percent of the web runs on the WordPress platform. It's highly customizable, effective and secure. However the WordPress core, theme files and the plugins that bring additional functionality, need to be kept up to date! In the last several years there has...

Middle-age Entrepreneurs Tend To Be More Successful

Start-up trends reveals an invigorating high-growth opportunity for older individuals. The tired cliché that wisdom resounds with age applies to entrepreneurship. Googling “entrepreneurship during middle age” shows a host of exciting studies. Start-ups like Facebook...